EVERYBODY HAS
THEIR OWN ALGORITHM



FOR THE BRAND ALJABR WE PROVIDED A MULTIFUNCTIONAL SUIT AND BELT/BAG FOR THE MODERN DAY SUPERHERO: THE CREATIVE THAT DOESN’T WANT TO THINK ABOUT THEIR FIT, WANTS TO STAY ORGANIZED AND GOOD TO GO. EASY, ADOPTABLE, CUSTOMIZABLE. APART FROM THE COLLECTION, WE DEVELOPED LOOKBOOK, ONLINE AND OFFLINE STRATEGIC CAMPAIGN AND BIG IDEA AND MAGAZINE IN ORDER TO GENERATE BRAND RECOGNITION. 



BRAND ID/ CONCEPT/GRAPHICS BY ME. COLLECTION AND MAGAZINE DESIGNED WITH ANNE SOPHIE BORMANS︎︎. CAMPAIGN STRATEGIST AND  ART DIRECTOR DOJANICIA GUAN PEDRO︎︎.  MODELS JOSIMAR GOMES︎︎, GIA-TINH LAM︎︎. LOOKBOOK AND CAMPAIGN VIDEO SHOT BY ME.
2017

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